If you are thinking big for your brand, you'd be forgiven for thinking you also need to think big when it comes to...
James Barnes
Recent Posts
Why is the Thames Valley so important for UK PLC?
by James Barnes on Nov 7, 2019 11:30:49 AM
Figures from Tech Nation's 2018 report show just how important the Thames Valley is to the UK's economy. In particular,...
Hiring a tech PR or Inbound specialist? 9 things you need look for
by James Barnes on Oct 9, 2019 1:05:34 PM
When you head out looking for a new sofa there are certain things you'll look for - a style to match your character, a...
Is face to face time still worth it?
by James Barnes on Oct 9, 2019 9:55:47 AM
Right now we are trialling Zoom for video communications, lured by the promise of better connections and quality. Our...
9 ways to nail a channel sales incentive
by James Barnes on Aug 29, 2019 2:16:35 PM
If you've ever found yourself in a position where the sales figures are down compared to forecast, then you'll know that...
How many Calls-To-Action is too many?
by James Barnes on Aug 5, 2019 1:55:31 PM
On any website, a well-placed Call-To-Action (CTA) can make all the difference. From directing a visitor to valuable...
The golden rules of Call-To-Action placement
by James Barnes on Jul 17, 2019 10:05:36 AM
For tech companies, creating valuable content on a website to attract visitors and establish credibility is crucial if...
Inbound and PR must go hand in hand to achieve sales
by James Barnes on May 3, 2019 3:07:00 PM
How often does your PR team speak to the marketing team? Once a week, once a month, possibly never? Today, you won't...
5 ingredients for a channel marketing strategy that works
by James Barnes on Mar 11, 2019 5:11:00 PM
If you've decided you need a channel partner marketing strategy then you'll have no doubt ring-fenced a sum of money to...