James Barnes

    Recent Posts

    7 steps to great channel PR

    by James Barnes on Aug 9, 2019 5:12:32 PM

    The channel is a mysterious beast and its associated press even more so. It takes a specialist to get a channel PR...

    On any website, a well-placed Call-To-Action (CTA) can make all the difference. From directing a visitor to valuable...

    For tech companies, creating valuable content on a website to attract visitors and establish credibility is crucial if...

    How often does your PR team speak to the marketing team? Once a week, once a month, possibly never? Today, you won't...

    If you've decided you need a channel partner marketing strategy then you'll have no doubt ring-fenced a sum of money to...