Agency life is busy but we love making time to create our own content and share our experience and expertise with others.
The guide to increasing ROI through PR
Every tech business needs leads to survive. Many turn to PR to bring them in. However, it can be an uphill struggle if you haven't got the right ingredients. This guide will help you create a PR strategy that builds your company profile and generates leads.
Inbound Marketing: A Guide to Generating Leads
Inbound Marketing is a technique and process of attracting prospects to your website through a strategic combination of content marketing, email, SEO and social media. Find out what it can mean to you and your business in this concise guide.
The Essential Blog
How to plan your SEO content marketing strategy!
Do you find that creating your content marketing strategy is often a reactive process? How do we ensure that our content marketing efforts are not...Read on
How to the write content with SEO in mind
Dispelling the myths of SEO Writing content is not as easy as you think, more so if you intend for your content to be found by search engines. An...Read on
Why Your Content Marketing Should Be SEO Friendly
You are invisible without SEO! Having a strong online presence is essential for success in today’s digital era. SEO content marketing is one...Read on
Buzz Days™ Comparison - When your sales call-out day falls flat!
Sales Days, Buzz Days™ overview The Traditional Sales Call-Out Day Sales call-out days have always been a tool to drive much-needed pipeline,...Read on
Pancake Day 2023 - Flipping awesome!
No other team stacks up...! Happy Pancake Day Pancake Day 2023 It all started with an email... ...we usually do some kind of pancake day baking /...Read on
Christmas Party 2022
Christmas Party 2022 Many companies have strict rules and regulations when it comes to their Christmas parties, but at Essential we were able to let...Read on
Summer Party 2022
Summer, summer, summer time... It was a perfect evening for our Summer party, and we were in for a treat as we celebrated the end of a hot summer...Read on
Google UA – Going, going… nearly gone!
What does GA4 mean for website analytic reporting? GA4 is aptly named as this is the 4th version of Google Analytics and its journey began in 2005...Read on
Turkey Challenge - Raising money for the British Heart Foundation
Why did we want to fundraise for the British Heart Foundation? The British Heart Foundation has a very special meaning to us here. In February 2022,...Read on
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