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The Essential Guide to a Better CTA
A strong call-to-action (CTA) can mean the difference between a lost opportunity and a valuable lead. A CTA is an offer on a page that typically has a button or link. The offer encourages visitors to take a specific action, such as filling out a form, downloading a white paper, or scheduling a demo. But with so many CTAs out there, how can you make yours stand out and drive conversions?
Guide to Channel Incentive Best Practise
Boosting sales, growing pipeline, and improving partner skills in your channel can be achieved through Channel Incentives. While there is no specific rulebook on how to run an incentive program, our experience in managing these programs for clients has shown several helpful tips to consider when planning your next one.
The Guide to Increasing ROI Through PR
Every tech business needs leads to survive. Many turn to PR to bring them in. However, it can be an uphill struggle if you haven't got the right ingredients. This guide will help you create a PR strategy that builds your company profile and generates leads.
Inbound Marketing: A Guide to Generating Leads
Inbound Marketing is a technique and process of attracting prospects to your website through a strategic combination of content marketing, email, SEO and social media. Find out what it can mean to you and your business in this concise guide.