Golden egg

The Guide to Increasing ROI Through PR

Every tech business needs leads to survive. Many turn to PR to bring them in. However, it can be an uphill struggle if you haven't got the right ingredients. This guide will help you create a PR strategy that builds your company profile and generates leads.

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Inbound Marketing guide to generating leads

Inbound Marketing: A Guide to Generating Leads

Inbound Marketing is a technique and process of attracting prospects to your website through a strategic combination of content marketing, email, SEO and social media. Find out what it can mean to you and your business in this concise guide.

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The Essential PR Blog

The Essential PR Blog

Content to inspire your efforts to build awareness and credibility for your business.

Check out our dedicated PR Blog
Inbound Marketing Blog

The Essential Inbound Marketing Blog

Blogs and articles to help you to deliver great value to your target audience.

Check out our dedicated Inbound Blog

Latest Blogs

Silly season PR - should you go for it?

Twenty years ago before we had all become slaves to the internet, no PR in their right mind would have advised you to do PR in 'silly season'. If everyone is on holiday ...

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Mastering Social Media Marketing Heading into the New Decade

As we head into a new decade, it’s safe to say that one of the fastest growing technologies from the previous decade has been social media. This is backed up by the fact ...

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Factsheets v Storytelling for Sales Success

Factsheets. Love them or loathe them they are a staple in the marketing toolbox – especially in the world of tech. Used to highlight the importance of the thingimebob2020 ...

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How do you blend humans with machines for successful marketing?

We've been debating in the office how marketing professionals can blend what they know in their head and their heart with what the computer is telling them. There is no ...

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Is your web design agency holding your website to ransom?

Many articles really rub salt in the wound when they tell you what you should have done when hiring an agency to build your website.  This doesn’t help you much when, ...

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Who needs a London PR agency when there's one on the Thames Valley doorstep?

The Thames Valley has been nicknamed the Silicon Valley of the UK - understandably as the number of tech companies in the Thames Valley is seven times higher than anywhere ...

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Six reasons to choose a small Thames Valley agency for your tech PR and inbound marketing

If you are thinking big for your brand, you'd be forgiven for thinking you also need to think big when it comes to adopting an agency. However, when you start reading the ...

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Why is the Thames Valley so important for UK PLC?

Figures from Tech Nation's 2018 report show just how important the Thames Valley is to the UK's economy. In particular, is the amount it contributes to productivity - some ...

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Retainer or project-based PR: what’s right for me?

No matter the size of your company, seeking help from a PR agency to help you reach your goals is a big deal. But before you get into the nuts and bolts ...

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How to achieve cut-through with plain English PR

Have you had an idea shower today? Or perhaps you’ve tried to solutionise by taking a helicopter view of the situation? Or ...

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A year on... making the most of anniversaries for tech PR

It's now over a year since GDPR came into effect, and right now, 5G networks are all poised to move from trials to live. These events are all a gift for tech PR because ...

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7 steps to landing your Call-To-Action using tech PR

True or False? Tech journalists are unlikely to print a Call-To-Action (CTA) unless you pay the publication some money. Many people would say true. But with the right ...

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